Today I am featured on “Hearts on Fire” where I talk about dreams and my new lesbian romance novella, Her Name. Please check it out at the link below. Thank you!
I’m not a coffee person. I prefer tea. I don’t hate coffee. I just don’t need it the way my caffeine-crazed, addicted-induced, coffee-hound friends do. And when I do drink coffee – I sip on decaf. (Yes, there is a point to decaf coffee, especially if it’s flavored. It tastes good!)
Last night a friend asked if I wanted to meet for a cup of joe. “Sure,” I told her. “Where do you want to go?” (Silly question.)
“There’s a Starbucks down the street (of course there is). We can meet there.”
I’m reading the book, Starbucked, by Taylor Clark. I’m not far enough into the book to give a synopsis. My bookmark lies across the page titled Chapter Two, so I don’t know yet if this book is going to be a “balls-out” bashing of Starbucks and everything that’s wrong with Corporate America, or if it will tell the history of how a young and inexperienced Seattle-based coffee company, losing over a million dollars in one year (1989) with eighty-five stores, would transform into one of the largest and most profitable chains in the world. (I suspect the book will include a little bit of both.)
At the end of 2013 there were close to 20,000 Starbucks locations, globally, with a collective revenue of $14.9 billion dollars. That comes to a net income of $1.7 billion dollars. *
Christ, that’s a lot of coffee, but more importantly, that’s a lot of expensive coffee. With Starbucks opening almost two thousand new stores every year, the coffee isn’t gonna stop pouring anytime soon.
I’m curious to learn how the concept of “gourmet” coffee was sold so easily to an entire society because not only have people accepted this, but they’ve seemed to embrace it in the way of an arms-stretched-wide thank-you hug.
“Thank you, Starbucks, for introducing ‘customized’ coffee wrapped up nicely in pretentious, nose-in-the air terminology.” If someone hasn’t written an “Ordering Starbucks Coffee for Dummies” book yet, they should, because it’s kind of of ridiculous.
Last night, I ordered the coffee for me and my friend. Three times she had to tell me what she wanted – tall, skinny, vanilla latte iced. She noticed the dumb expression I was sure was sitting across my face and said, “Don’t worry. They’ll know what you mean.”
I walked to the counter repeating the order over in my head. I waited behind two women with coupons. It took a while and the last thing I needed was more time to forget what I was supposed to say. When it was my turn, I stepped to the counter. “I’ll have a medium…errr… tall mocha…I mean latte… vanilla…ummm…skinny with ice.” Yep. I got this. (As I wiped the sweat from my brow.) And thank you, Starbucks, for forcing a chubby thirty-eight year old to use the word “skinny” in her order. Me and the rest of your svelte-challenged customers appreciate it. 😉
Now, I am not new to Starbucks. I go there more often than what my stammering over an order of coffee would have implied. But I mostly order tea (very simple) and I don’t use their stupid size labels either – short, tall, grande, venti, or trenta. It’s small, medium, large, or extra-large – thank you very much.
Which, if you didn’t know, short is used for only hot beverages and trenta only applies to iced ones. This is where I think Starbucks attracted its customers from the beginning. Starbucks appeared as an exclusive club where only those “in the know” knew not only the correct terminology, but the precise word-order when ordering a Starbucks coffee.
It may be hard to imagine Starbucks as “exclusive” now – with tens of thousands of stores (the word’s basically out) – but I remember when Starbucks was first starting to pop up on every street corner (and then kitty-corner to that corner), and I avoided it like the plague. I thought it was super-trendy and I’m not a trendy person. I have no clue (or interest) what the latest style is. Anyone who knows me will tell you I am a fashion disaster. I have left my house wearing outfits that forced people to ask if I own a mirror (and these are from people who like me). Holding a cup with the Starbucks logo on it seemed to be a fashion statement, but that wasn’t the only reason I kept it out of my hands.
I was so damn intimidated at the mere thought of standing in front of a counter and staring at a coffee menu filled with words I didn’t know – lattes, cappuccinos, macchiatos, mochas, and not to mention all the different ways one could order these new drinks – no foam (wet), foam (dry), extra shot, skinny, iced, hot, vanilla, hazelnut, caramel – so many choices!
I stayed away, but I seem to have been the only one because here we are and I need to know how we got here. Why are we so willing to shell out ridiculous prices for coffee?
I used to work with a young woman who was a single mom and I knew money wasn’t flowing freely for her, yet, every morning she’d walk into the office carrying a big ole’ cup of Starbucks. For the sake of easy math, I estimate that she spent four dollars per coffee (including possible tip). One cup a day, five days a week, for fifty-two weeks is a total of just over a thousand dollars a year. (And that’s only based on the coffees I actually saw her drink.) I worked with this woman for five years. That’s over five thousand dollars a single, struggling mother spent on coffee and I’m pretty certain she had no IRA, Roth or Traditional, no college fund, and no rainy-day savings account. But every morning she had her Starbucks coffee.
Is it that much of a novelty? Still? I read in Starbucked that the company’s research department tries to anticipate what colors will be popular a year in advance so they can have flavors that will match the “outfits of trendy customers.” Really now.
God help a society comprised of people who will choose a beverage based on the color of their shirt or tie, but I’m frightened this might work. If Starbucks can market themselves so that people who really can’t afford their coffee buy it every day anyway, then who’s to say they can’t get a woman to buy a specific-flavored drink because it goes superbly with her skirt?
But that woman will never be me, and for more reasons than the fact that I don’t wear skirts.
As I write this blog, I am drinking a decaf coffee from McDonalds and it tastes better than Starbucks. And the best part – it only cost me $1.39 and that was for a venti…Er, I mean a large.
Photo courtesy of freedigitalphotos.net
*Source for sales figures provided by m.nrn.com
Today I am featured on author Ashley Ladd’s blog “Happily Ever After.” Please check out the link below where I talk about my new lesbian romance novella, Her Name. Thank you!
I have a condition that requires infusion treatments called IVIG (Intravenous immunogobulin) treatments. No big deal. I sit in a chair for four hours with an IV stuck in my arm as a clear, gunky-like liquid substance slowly drips from a bag, through a tube and into my body. And for the next four weeks I get my life back (thanks to the healthy individuals who donate their plasma so people like me can enjoy some semblance of their old life).
Developing a life-changing illness (and there are many) can happen so quickly you feel you were teleported into this new life of constant blood work, invasive medical examinations, tests, doctor appointments, surgeries, hospital stays, pills (lots of pills), because you can’t remember how you got here. “Wasn’t it just yesterday that I hadn’t been to a doctor in over five years.” Um. No. Those days are over. And it doesn’t matter how young you are. If your body no longer works the way it’s supposed to, you see a doctor and you see them often.
Being diagnosed with a disease (any disease) takes you to a scary and lonely place. I was never alone, but I was often lonely even though I had no shortage of family and friends calling me and offering their help, support, their love and their time. But still I felt a profound disconnect to the healthy people around me when I was the only sick person in the room.
A person with health can only empathize so much. Though my family makes me feel safe when I am at my sickest, they can’t look in my eyes and know, really know, how I feel the way another sick person can. The condition may not be the same, but the doubts and fears are.
I had no idea how much I would rely on other sick people to make me feel better because the first time I walked into the Infusion center I almost cried. It was a room set up in the back of a doctor’s office. There wasn’t anything spectacular about this room. It was a slightly-larger than regular sized room – emphasis on “slightly.” About eight or nine reclining chairs lined the walls in a circle. We sat next to each other with just enough space between us for a small table and maybe a handbag. There was no privacy. I could see each person and they could see me.
I almost cried and not just because of the lack of private space, but because the room was filled with sick people. Though I’d been sick for a while, denial allowed me to believe I was really a healthy person suffering from temporary set-backs. But I was there that day because my condition was getting worse, and yet I was still lying to myself. “What am I doing in the same place with all these sick people? I don’t belong here.”
But I did, and soon I realized how much I needed that place. Needed those (sick) people. After almost four years I have developed close relationships with my nurses and other patients who have become familiar faces with names and shared stories.
That place makes me laugh even when I want to cry. Like the time a woman (now known between my nurses and me as “The Screamer”) walked in. I barely noticed her… until she started to scream. Whatever her condition is, it doesn’t affect her lungs. That woman can scream. I couldn’t see her face because two nurses were sitting on either side of her, holding her down, but her feet were flailing. And those screams.
I turned to my nurse. “What are they doing to her?”
My nurse sighed deeply and said, “The same thing we do to you. They’re starting an IV.”
An IV? A simple needle? But those were “Michael Myers is in my room and he’s trying to kill me!” screams.
From then on whenever my nurse says to me, “Hey Alicia, ‘The Screamer’s’ coming in today.” I smile because no matter how sick I may feel, there’s always something to look forward to. More screams, please.
Photos courtesy of Freedigitalphotos.net
The year was 1998. Amazon was three years old – a puppy not yet showing any semblance of the big dog it’d become that would be the bane of every brick and mortar company’s existence.
In 1998, the “bad guys” were Borders, Barnes and Noble, and any other big corporate giant that moved in and put friendly, independent neighborhood bookstores out of business. Those same corporate giants are now shutting their doors thanks, mostly, to Amazon, but back then, you couldn’t mess with them. This “bullying” of small bookstores didn’t sit well with me because I’d envisioned a nice quiet life managing my own bookstore where I’d serve coffee and chat with customers I knew by name. It could have been a nice life, but with a Borders across the street and a Starbucks right next to it, it would have been short-lived.
Years before Ellen Degeneres came out as a lesbian, she had a TV show called, Ellen, where she played a character who owned a bookstore. I was a teenager at the time, fantasizing that I was watching my future life play out in front of me. I believed it could be like that. Just…like…that. The perfect business. The perfect friends. The perfectly-timed jokes. I was naive enough to think a TV show could resemble real life.
Then came the movie You’ve Got Mail. It still makes me smile when I watch it. It touches on two things I know well. Books and Internet dating. You didn’t boast loudly back in ’98 about having a profile on the Internet searching for love. You whispered it into a trusted friend’s ear, if you said anything at all. But You’ve Got Mail made Internet dating sweet and charming, in a way only Meg Ryan and Tom Hanks can do.
Meg Ryan plays Kathleen Kelly, owner of The Shop Around the Corner (friendly neighborhood bookstore) and Tom Hanks plays Joe Fox, owner of Fox Books (evil corporate bully). Fox puts Kelly out of business all the while romancing her over the Internet, unbeknownst to her that it his him.
Only “always the good-guy” Tom Hanks can pull something like this off and come out looking as wholesome as Jimmy Stewart in an “ah shucks” kind of a way. “Ah shucks, Ms. Kelly. I’m really sorry I put you out of business, taking away your livelihood, as well as conversing with you online and not telling you who I really was. But I’d really love to take you to dinner sometime.” You’ve Got Mail segued into a sweet love story with a happy ending, in a way only Meg Ryan and Tom Hanks can do.
It was 1996 when I corresponded romantically with someone on the Internet for the first time. Meg Ryan nails it perfectly when her character says, “I wonder. I turn on my computer. I wait impatiently as it connects. I go online, and my breath catches in my chest until I hear three little words: You’ve got mail. I hear nothing. Not even a sound on the streets of New York, just the beating of my own heart. I have mail. From you.”
Yes, Meg, I know the feeling well.
In ’96 we didn’t have Facebook, Twitter, Instagram, or texting. If you had something to say to someone, you called them on the phone. If you weren’t ready to give out your number because you were, after all, talking to someone from the Internet, which could be ANYBODY, you used email. That was it.
I eventually met the woman that had sent me rushing to my room as soon as I entered my house, locking the door, and holding my breath until I saw her name in my email box. Big smile. She was the first woman I called my girlfriend. The woman who would help me come out to my family and friends. I remember the exchange with my mother when I told her. She sat on the living room couch. Me on the other. I told her I needed to tell her something. And then I lit a cigarette – signifying this was serious. She sat up. “Mom,” I said. “I met someone online. This person’s name is Chris. But not Chris as in Christopher. Chris as in Christine. I’m a lesbian. She lives in Jersey. I’ll be leaving to see her next month.”
Maybe that wasn’t an entirely fair way to put it to my mom. “I’m gay, but no time to talk. Got a flight to catch! Bye!!!!!” I was nineteen. What stupid things were you doing when you were nineteen? I flew to Jersey. Met the girl. Sparks didn’t fly.
Though it didn’t end “Tom Hanks and Meg Ryan” style. I don’t regret doing it because I took a chance. I wish one day I’d open my email and see her name again because I’d like to know how she’s doing – nineteen years later.
Photos courtesy of FreeDigitalPhotos.net
Please check out my interview at Ink Rainbow Reads. They were very gracious with their reviews, and they asked some excellent questions, too. Please check it out at the link below.
And thank you, Inked Rainbow Reads, for having me.